Healthcare marketing campaigns are being continually shaped by new digital technology. We have summarised 10 steps to help you run a successful healthcare campaign. For any channel or area of healthcare, it’s about engaging people and achieving realistic outcomes. It’s all about the planning. 10 steps to achieve a successful healthcare marketing campaign 1. Set objectives – produce
Healthcare marketing campaigns – top 10 steps Read More »
SEO is unquestionably an expensive and time consuming business, but the way to by-pass both of these is to optimise your site for long tail key phrases. This will almost guarantee top listings in a short amount of time and through on-page optimisation and a little amount of off-page costs will be extremely low. The
Long Tail Search Engine Optimisation Read More »
The importance of social content has been significant to search engines for a considerable amount of time. Agreements between sites such as Google and Twitter have taken place and the search engines have been furiously developing appropriate technology to enable them to incorporate results of this nature into their listings. Google now has Google Social
Is Your Company Ready For Google Social Search? | David Rendel Marketing Blogs Read More »
When it comes to directing traffic to your website, it is a relatively easy task. However, it is well worth noting that not all traffic is the right traffic. Now, it does not matter if you have 1000 hits on your website in a day if only ten percent of that traffic is the right
Not All Traffic Is The Right Traffic Read More »
Having a sitemap is not crucial for every single website on the World Wide Web. In general though, it is a good idea to have one. Many of the smaller websites do not really need an SEO sitemap. All they have to do is make sure that every one of the web pages is linked.
SEO Sitemaps and How They Benefit Search EngineOptimisation Read More »